Wedding Cake Art and Design: A Professional Approach

Binding: Hardcover
EAN: 9780470381335
Edition: 1
ISBN: 0470381337
Item Dimensions:1011190292824
Label: Wiley
Languages:EnglishUnknownEnglishOriginal LanguageEnglishPublished
Manufacturer: Wiley
Number Of Items: 1
Number Of Pages: 288
Publication Date: April 05, 2010
Publisher: Wiley
Studio: Wiley

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Editorial Review:

Product Description:
Book annotation not available for this title.
Title: Wedding Cake Art and Design
Author: Garrett, Toba/ Schaeffer, Lucy (PHT)/ Mathews, Christine (ILT)
Publisher: John Wiley & Sons Inc
Publication Date: 2010/04/05
Number of Pages: 280
Binding Type: HARDCOVER
Library of Congress: 2009052124

Amazon.com Review:
A comprehensive, inspiring guide to the art, craft, and business of wedding cake design

Combining inspirational cake designs, step-by-step decorating instruction, and advice on the fundamentals of running a successful cake business in a competitive market, Wedding Cake Art and Design is an invaluable guide for industry professionals and students. Master cake decorator Toba Garrett includes stunning designs for cakes inspired by textiles, seasons, fashion colors, flowers, and much more, and gives decorators the tools to translate their own clients' ideas into creative new designs.

    • Decorating techniques ranging from simple to advanced are explained in a clear, fully-illustrated, step-by-step format
    • Sample scenarios included throughout the book show readers how to handle a client consultation and how to create appropriate cakes for every client's budget, theme, and creative needs
    • Nearly 200 beautiful full-color photographs showcase finished cakes and illustrate key decorating techniques, while full-color illustrations provide insight into the professional decorator's creative process
    • Author Toba Garrett is one of the country's foremost artists in the field of cake decorating and the founder of the Institute for Culinary Education’s Department of Cake Decorating and Design, where she now serves as master chef–instructor and where she has trained some of the top cake artists in the world

A must-have for professional cake decorators, baking and pastry students, and even advanced cake decorating hobbyists, Wedding Cake Art and Design is the only resource a decorator needs to design, plan, and execute picture-perfect wedding cakes for every client, every time.


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